Nate’s Director of Shopper Marketing Receives 40 Under 40 Distinction from Path to Purchase Institute

Smiling woman with long blonde hair standing in a field, with Path to Purchase Institute 40 Under 40 text overlay.

Jordan Mikeska recognized as leader in the commerce marketing industry  

MCKINNEY, TEXAS – April 3, 2024 – Nature Nate’s Honey Co. (Nate’s), the number-one branded honey company in the U.S. and producer of 100% pure, raw & unfiltered honey, announces Jordan Mikeska, Director of Shopper Marketing, has been recognized as a 40 Under 40 award recipient by Path to Purchase Institute (P2PI). The prestigious award program spotlights the next generation of leaders in omnichannel marketing, showcasing their contributions to the industry as well as their individual accomplishments. 

“Jordan is a valued member of the Nate’s team and passionate about introducing more families to the goodness of pure honey through in-store activations, digital retailer-specific marketing efforts and more,” said Nathan Sheets, founder and CEO of Nature Nate’s. “Jordan’s deep understanding of our customers, her trusted relationships with our retailers and her collaboration with other departments at Nate’s, including innovation, operations and sales, makes her a strategic asset to our brand. We are proud of her and all that she has accomplished.” 

As Director of Shopper Marketing at Nate’s, Jordan oversees all shopper marketing, e-commerce and retail media programs. She is the voice of the brand for all retailers and manages effective and strategic programming to reach marketing and company growth goals. 

“Jordan is deserving of the Path to Purchase Institute’s accolade, and there is no surprise at Nate’s or Sweet Harvest Foods that she is an award winner,” said Mike Carle, president & chief financial officer of Sweet Harvest Foods, the most trusted all-natural sweetener and sister company to Nate’s. “Jordan is a significant contributor to the successes of our marketing team and the Nate’s business. Her expertise, talents, energy and heart impact our business growth, our people and contributions beyond Nate’s bottle.” 

While Jordan’s accomplishments as a shopper marketing leader are notable, she also advances Nate’s mission to support families and communities across the country. She is a champion for Nate’s corporate giving initiative, Honey Gives Hope, helping facilitate product donations to local charities and partnerships with The National Breast Cancer Foundation, The Juvenile Diabetes Research Foundation and more. 

Honorees of the third-annual 40 Under 40 Award will be profiled in the May/June 2024 issue of P2PI Magazine and recognized at a May 15 awards ceremony during the Institute’s Future Forward conference, May 13-15 in Philadelphia.  

To learn more about Nate’s, please visit 

About Nature Nate’s Honey Co. 

Since 1972, Nature Nate’s Honey Co. has been dedicated to offering honey as nature intended – 100% Pure, Raw & Unfiltered. Arriving in its most natural form, this honey is closest to its original provision from the hive. Nate’s adheres to strict quality-control standards, sourcing honey from trusted beekeepers and minimally processing it to ensure the honey retains all its natural benefits. Nate’s promises an undivided commitment to providing the highest quality product to you and your family’s dining table – a farmer’s market quality honey, available year-round. For more information, visit 


Relentless Quality.
Ridiculously Good Taste.
Confidently, the Most Trusted Honey.