Nature Nate’s Honey Co. Receives Two Platinum MarCom Awards for Ingredients: Honey Campaign
The number-one branded honey company awarded highest distinction for Ingredients: Honey.TM campaign, which highlights simple usage for pure honey.
MCKINNEY, TEXAS – October 19, 2022 – Nature Nate’s Honey Co., the number-one branded honey company in the U.S. and producer of 100% pure, raw & unfiltered honey, was awarded two Platinum MarCom Awards for the company’s national Ingredients: Honey.TM campaign. MarCom is one of the oldest, largest and most-respected global creative competitions in the world.
Competing against more than 6,000 MarCom award entries from 45 countries, Nate’s was recognized for excellence in creativity and execution of the first-of-its-kind brand awareness campaign in both the Digital Marketing Campaign Category and the Advertising Campaign Category. With the goal of encouraging consumers to choose honey over processed sugar and other artificial sweeteners, the Nate’s campaign is unlike anything that has been seen in the honey category with the inclusion of audio commercials and out-of-the-home advertisements.
“At Nate’s, we strive to deliver not only the highest-quality honey to homes across the country but also the highest quality of work in the honey industry and CPG market,” said Nathan Sheets, Founder and CEO of Nate’s. “To be recognized for our marketing campaign achievements, along with other top brands and companies in the world, is a tremendous honor for our entire Nate’s family.”
Nate’s launched the Ingredients: Honey.TM campaign in January 2022. The campaign features assets from creative agency Bill and Todd and was executed with support from integrated media agency LERMA/. To view a sample of Ingredients: Honey.TM videos, visit the Nate’s YouTube channel.
MarCom Awards recognize outstanding achievement by creative professionals involved in the concept, direction, design and production of marketing and communication materials. Judges are industry professionals who look for companies whose talent exceeds a high standard of excellence and whose work serves as a benchmark for the industry. MarCom is sponsored and judged by the Association of Marketing and Communication Professionals (AMCP), a 27-year-old international organization consisting of several thousand creative professionals.
For more information about this year’s MarCom award winners, visit: www.marcomawards.com.
About Nature Nate’s Honey Co.
Since 1972, Nature Nate’s Honey Co. has been dedicated to offering honey as nature intended – 100% Pure, Raw & Unfiltered. Arriving in its most natural form, this honey is closest to its original provision from the hive. Nate’s adheres to strict quality-control standards, sourcing honey from trusted beekeepers and minimally processing it to ensure the honey retains all its natural benefits. Nate’s promises an undivided commitment to providing the highest quality product to you and your family’s dining table – a farmer’s market quality honey, available year-round. For more information, visit www.naturenates.com.